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April 24, 2009

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Wireless fanatic

I've never worked in a library but I was pretty sure that what books are ordered depends only on local librarians. Of course they should take under consideration demographic and taste of the people who borrow books. Unfortunately it's more complicated that I thought. Good article.

Don Antenen

Judy, thank you for your comment.

Indeed, the three criteria I listed are not the only criteria librarians consider when ordering books, though I think understanding the demographics of a community falls under 'circulation' (that is, how often books will be checked out). I also mention reviews.

The question of a balanced collection is precisely the question I am writing about. Right now the balance is weighted heavily against small press books and books of high literary quality in general.

Something I did not bring up is the danger of librarians being removed from the collection development process entirely. In New York City, for example, collection development is done centrally, so librarians no longer have the ability to cater their collections to the community they serve. The Hawaiian public library system established an infamous precedent in the 1990's when they outsourced collection development to corporate book distribution giant Baker and Taylor. Though this decision was later scaled back, the fact that Hawaiian libraries would even consider this as an option speaks volumes to the current state of libraries nationally.

It is little wonder that fewer and fewer people read when most of what is offered to them in schools and libraries is not worth reading. In my limited experience people will check out quality literature - even, dare I say it, challenging literature - when it is offered to them and presented well. Indeed, the promotion of such work is often met with more enthusiasm than the endless catering to the lowest common denominator. This last bit has been said many times before, of course.

Judy Gann

I'm a librarian in a large public library and give workshops on "Marketing to Public Libraries" at writers' conferences throughout the United States.

Yes, "circulation numbers, budget, & shelf space" are considered when making purchasing decisions. But, providing a balanced collection, the demographics of a community, and reviews are just as important when deciding whether or not to purchase a particular title.

In addition to requesting titles, there are several things authors can do to market their books to public libraries. I'd like to refer your readers to a series I did on this topic on the "We CAN Promote Our Books" blog at http://tinyurl.com/ce7u3c

Don & Terry, thank you for addressing this important topic.


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